Content Optimization
On-page Vs. Off-page SEO: Where to put your money!
Tuesday, December 11th, 2007I was speaking to a fellow SEO a few months ago who argued that link building is the most important part of search engine optimization. From my experience, I would suggest that although links are a key part of a solid SEO campaign and can’t be ignored, optimizing web content (on-page optimization) is where to put [...]
Writing Optimized Web Content
Friday, October 12th, 2007Writing optimized web content is different from writing for publication off-line. I have hired and trained many writers for developing optimized web copy. I found over and over again that good writers are hard to find. Finding a quality web writer is is like winning the lottery (maybe not the New York State lottery – but difficult). To [...]